Starting a business of your own takes courage, dedication, motivation and a little expert advice from those who have gone before you! We know that creating a successful business takes time and a lot of research.
Contributing authors: Daniela Rouse & Chase Clark
There is no surprise that having an eCommerce channel to sell your products is one of the most important factors in helping small retail business growth. However a online store can not live up to its full potential without an effective email marketing campaign in place!
In the past couple of years, we have seen a general reversal of the negative trends previously plaguing the small business industry. The late-fall through early-winter timeframe presents a barrage of incentives to shop on multiple days (Black Friday, Small Business Saturday, Cyber Monday etc.).
Keeping your line fast, product consistent, and customers happy are the three most important factors when it comes to having a successful food truck. However, without equipping you and your staff with the right tools this goal will be be both overwhelming and unattainable.
Every nonprofit organization, large and small, needs a website (and a good one at that). Whether you are a one-person show with a tiny budget or a nationwide organization with an abundance of resources, you owe it to yourself, your organization & your cause to make your website an asset. That won’t be the case if you don’t consider the following:
If you have a small business, especially in the retail field, you have probably have heard of a POS (Point-of-Sale) system. There are tons of options out there and researching for your company’s perfect fit can be overwhelming. It is difficult to know what makes one system better than the other. This is why finding the best fit will take some understanding of the components in a POS system.
One of the largest drivers of online retail has been the advent of viral trends. These trends arise via the almost immediate spread of content “hype” through online channels. In 2016, eCommerce was a $1.915 trillion dollar industry worldwide. In the United States alone, eCommerce sales rose to $423.34 billion, a 15.6% increase from the previous year. Why is commerce heading online, and what does "viral" mean in relation to trends? We know how important online retail has grown to be, but how do viral trends help drive eCommerce sales and mold the way retailers sell?
High quality photos don’t have to come at a high price or extensive time commitment if you take the right steps to prepare. No need to buy a fancy or expensive camera to get the right shot, your smartphone will work just fine! Follow these simple, do-it-yourself tips so that you can showcase your products through awesome photos:
Black Friday is holiest day of the year for shoppers and business owners alike. Whether you’re a huge corporation or a local retail store, gaining competitive edge during this huge spending day can be a daunting task. You will have to get creative and prepare to take risks to avoid being washed out by the competition.